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10 Key Steps to RETOOLING YOUR BUSINESS

Sep 1st, 2008  |  Categories:  Success
Chuck Steilen
Concerned about the economic downturn?  There is no formula answer for how to improve or even protect your existing level of sales.  There are, however, some things that you need to do, no matter what the nature of your business. Step l.  Conduct an analysis of your market, which allows you to determine just where the opportunities and/or problems exist. Questions for you to answer: -  Does your existing client/customer base offer any additional opportunities for you? -  Do your competitors…

Chuck Steilen

Chuck Steilen holds a Ph.D.degree in Business Administration from the University of Oregon. He has held faculty positions at Georgia State University and the University of Illinois. He was also a partner in a marketing consulting firm in Atlanta, Ga. He then spent 28 years as a faculty member and administrator with The Chinese University of Hong Kong. In addition, he conducted management development programs for a wide variety of organizations throughout East Asia, including China. Steilen also served as a regular columnist for the South China Morning Post, Hong Kong’s English language newspaper. Steilen is currently the Dean of the College of Business Administration and Professor of Marketing at Hawaii Pacific University.